A PESTEL analysis of Tesco expansion overseas

Tesco first launched their international expansion in 1994. After 11 years their sales have grown to contributing 20%(à ¯Ã‚ ¿Ã‚ ½7 billion) of the total turnover has been from overseas sales. The success of Tesco expansion overseas has mainly been down to the strategy of seeking out new markets in an early growth stage. These markets have few and week competitors and lots of potential. Tesco expansion overseas has mainly been in Eastern Europe and the Far East. Tesco has set up in thirteen countries abroad so far, some of these include; Czech Republic, Malaysia, Poland, Republic of Ireland, Thailand and Turkey. This assignment will focus on Poland in Eastern Europe, Thailand and Malaysia of the Far East. The assignment will undertake a PESTEL analysis of Tesco expansion overseas. Involving political, economical, social, technological, environmental and legal issues that effect Tesco. There are many political factors that effect businesses. The main factors are legislation, government agencies and incentives put forward by the governments in order to attract investors. Investment incentives in Poland are very favourable for large companies such as Tesco. Polish government offers these incentives mainly to companies that invest more than à ¯Ã‚ ¿Ã‚ ½10 million. Some of these incentives that the Polish government offer Tesco are, employment grants, training grants and grants for infrastructure development. There may be problems to businesses through political unrest, which may result in civil unrest and violent crimes. This civil unrest and violence is a problem that Tesco has faced in the Far East. In December of 2001 an antitank missile hit the office of EL AL Israel Airline. However the Thai authorities believed that the target was a Tesco building adjacent that had received numerous bomb threats previous. The government may also be taking action against businesses in order to protect their economy. The government of Malaysia has recently taken action against the large investors in the retail sector. They have recently put a five year ban on any new hypermarkets being build in the countries top three cities Kuala Lumpur, Penang and Juhor Bahru. The Malaysian government have also stated that they are concerned with the negative affect that Tesco may have on the economy. As a result they have stated that any new hypermarkets that are being planned, are to submit their plans two years in advance. They have also required a socio-economical study to be carried out in advance. This has effect Tesco strategy as they may have to result in building smaller stores where there range is less. Economic factors are those that affect the purchasing and spending habits of the consumer. When the economy is decreasing there will be less disposable income and consumer spending will decrease. Even though the countries economy is low, it does not mean businesses cannot benefit if the right strategy is deployed. With the right strategy businesses may be able to gain market share and increase turnover. Despite Thailand's uneasy economic future Tesco has decide to invest more capital into their partnership with Lotus. However, Tesco-lotus has shifted their strategy towards the development of smaller projects in downtown areas. This is due to the current economic environment as there is less risk in development small-scale retail stores. This is because they require small budgets and have a decreased breakeven time compared to hypermarkets. Other economical factors are those of unemployment, however companies can exploit these. If a country has a high unemployment rate then they may offer great incentives. The polish government offers companies such incentives as; * Reimbursing the cost of high ring an unemployed person for up to twelve months. * Reimbursing up to 50% of the cost of training employees Tesco can take advantages of such incentives when employing Polish staff as it has invested over à ¯Ã‚ ¿Ã‚ ½10 million pounds. Sociological factors are those that affect the business through the people of the country. Income distribution is a sociological factor; if there are a high percentage of people with a low level of income there will be a large market for inferior goods. In Thailand there is a large class divide between high-level income and low-level income. To control the effects of this divide the Thai government have create legislation that states that brands of prestige must have the same amount of advertising of those of inferior goods. Tesco has adhered to this through the amount of shelving space allowed for products. Another factor that affects business through sociology is that of the attitudes in which the population has on such aspects as work and leisure. Businesses need to take into account that different countries will have different attitudes. In Poland where the population is mainly of Roman Catholic belief, leftwing political parties have accused Tesco of undermining the traditional Polish values of home, family and church. These views have mainly come from the poorer rural population who are suspicious of foreign investors. Mobility of the population is also important. If the countries population is less mobile, then the retail outlets of goods must be near to the most densely populated area. In Thailand Tesco has started to focus more on smaller convince stores that will be situated closely to the customer. The technological environment is very important for businesses as it can increase efficiency and decrease costs. Technological advancement is import for many governments as it encourages development and new opportunities. The Thai government have praised Tesco for the use technology in environmental issues. Tesco Lotus has achieved increased energy efficiency through technological advancement in chillers plant operation and air conditioning unit. Tesco has created a more efficient operation that lowers energy consumption and emissions into the atmosphere. Other technological factors include discovery and development of new technology. This may help companies with efficiency and may help businesses to enter new markets. Tesco had already launched its .com operation in the UK and had become rather successful. They then in turn took this new technological idea and brought it to Thailand. Thus creating a new market and higher revenues. Technological development means that businesses can better themselves, making them more efficient and can decrease costs. Tesco has recently proposed to use RFID (radio frequency identification), these new tags will allow Tesco to monitor their products development through the supply chain. This will allow Tesco to monitor their temperatures more effectively. The temperature monitoring is important as it is through the supply chain where most of the salmonella outbreaks occur. Another development that Tesco has recently been apart of is a new IT system named the Intactix space planner. This will allow the planning team of new stores to be more productive. The space planner uses 3D technology to create planners for store and shelving layout. Environmental factors have become increasingly important over time. Environmental factors pose worldwide issues for businesses. Businesses need to be aware of two major factors when looking at the environment. Firstly is the usage of raw materials. Energy used by all businesses is mainly arises from fossil fuels which are running out at a high rate. Companies may also need to look at other aspects of material such as water usage. Which is already a problem in some US states. Tesco Lotus has taken large steps to combat their raw material and energy usage. Tesco lotus has created their first ‘Green Store'. This ‘Green Store' is said to be leading the way in energy conservation and environmental management in the retail section. Some of the key features of the green store include: * Solar Panel Lighting System * Reduced heat radiation – through extensive use of natural light * The recycling of rain water as well system water * Non lead paint * CFC free refrigerators * A totally asbestos free site Another key issue with the environment is pollution. Businesses need to be aware of the consequences of their actions on the environment. Many businesses today have started taking the effect on the environment very seriously and are introducing policies of recycling and lowering of emissions. These energy efficient policies can also save the company money in costs. Tesco Lotus reduced surplus airflow of the air conditioning unit, which lowers the electricity usage and saved the company 2 million baht. Further electricity usage reductions were made by reducing the lighting intensity by 20% which saved an overall 30% of the electricity bill saving the company over 12 million baht. Tesco is also trying to cut down on transport emissions through usage of railway systems. This allows fast economical usage of systems already in place. However the problems with sub contracting is the lack of control in which businesses have over the contractors. The final stage of the analysis is Legal. Legal issues can interlink heavily with political. These issues that affect the business are those in which the business must comply with. Businesses must comply with government rules and regulations concerning areas like health and safety and product safety. Tesco product safety remains heavily on their chilled items, such as meat and dairy. To combat any area of salmonella poisoning they have created a system called the cold chain. This allows a product to be out of a refrigerated environment for no more than twenty minutes. If Tesco were found to be a course of an outbreak then there would be large consequences. Employment law is another issue that affects Tesco. In different countries there are different laws. Tesco will have to adhere to laws such as rate of pay and employee conditions. Tesco Lotus has just failed to win a court case involving paying their workers over time on bank holidays. Tesco were seen to be outside the employee law and therefore were ordered to pay their workers a total of 35 million baht to a total of 8500 employees. There has also been inquest in the allegations of Tesco suppliers of forcing suppliers to sell their produce below cost. Tesco has also been accused of charging suppliers fees in order to sell their products. The Thai government have stated that these unethical business strategies are not welcome. In my view the most important factors are those of the political and technological. Political problems plague companies looking to expand aboard as they have a large control of what companies can and cannot do. Technological factors are also extremely important as technological advancement can mean efficiency and being able to sustain any competition.

Why digital marketing is imperative? Essay

Digital Marketing Introduction            Marketing has become of the vital aspects in business running. This is the method of communicating the worth of a service or a product to the customer by a producer or the seller with the main intention being selling the product or services. There are numerous types and forms of marketing. Digital marketing is one of them; this is marketing which makes use of electronic devices (computers). Digital marketing applies expertise’s or platforms such as websites, e-mail and social networks. Many organizations have resulted to combination of tradition and digital marketing channels. Digital marketing is the advertising of products or brands using different forms of electronic media. One of the major differences between the traditional marketing and the digital marketing is that, digital marketing uses methods or channels that allow a business to scrutinize marketing movements and comprehend what is functional and what is not (Ryan & Jones, 2012). Why digital marketing is imperative?            Digital marketing an all encompassing aspect that all customers have access to information at anytime and anyplace they want it. Past are the times when messages that people got about a product or service comes from the company and entailed only what the company wanted the customers to know (Wind &Mahajan, 2001). The world of digital world is an ever-rowing source of leisure, news, social interaction as well as consumers are now uncovered not just to what the business says about their product, but what the media, relatives, friends, etc., are saying as well. In addition, the customers are further probable to trust them than you are. People want products they can trust, companies that know them, personalized communications and relevant offers modified to their needs and preferences (Bird, 2007).            With the world rapidly shifting from analogue to the digital world, the digital marketing world is as well becoming one of the vital aspects in the business industry. People are becoming more and more consumers of the digital world through devices such as mobiles, computers, and laptops and in turn, the marketing sector is adapting fast. Digital marketing is becoming infinitely more affordable than the traditional offline marketing strategies or methods. For example, the social media can transmit a marketing message to a wide range of audience or consumers within a very short period and at an affordable cost (Fenwick & Wertime, 2013). In addition, another main benefit of conducting marketing digitally, us the fact that, one can be able to track and monitor the marketing results. This can be done through review of consumers response rates and in turn enable to measure the success of a marketing campaign in real time. Perhaps the strongest case for incorporating a di gital element in ones marketing intelligence campaign is that, there are numerous digital forms of media that are fast overtaking the traditional forms of information consumption. The bottom line is, the digital age is here, and those businesses that fail to adapt to the new marketing climate are at great risk of going extinct sooner rather than later (Ryan & Jones, 2011). Digital Marketing Methods Already In Use in the Company ABC            Despite the growing list of available digital marketing methods, ABC has already put in use some of the methods. Despite the need to deployment the new marketing channels, ABC Company had already deployed different and varying marketing channels. One of the major and key digital marketing that is already in use by the Pepsi Company is the use of Company Official Website. The company website is the chief gateway to the company’s products or services. Numerous businesses start with an eye-catching website as the primary step to advertising their business or the products and services and so does the Pepsi Company (Hemman, 2013). It does not look like the websites use technology is not departing away anytime soon. They are still the most effectual advertising channel, even though many business proprietors attribute the achievement of a sale to their website rather than the advertising actions that got public there in the first place (Rowan, 2001). This is a gene ral dilemma that can only be determined through analytics and education. A website on its own will fail to produce activity unless there is a dynamic program or advertising in place to welcome visitors to the website. A great looking website is a good start but very few websites can get results without many months of social media, search marketing, or advertising (Ryan & Jones, 2012).            The major merit associated with use of website marketing also known as online marketing is that, the company can reach to a large volume of customers globally. The internet is a powerful tool in connecting people. It’s also inexpensive when compared to other traditional methods if marketing, brings results quickly, invites consumers and clients to research for specific product of their interests (Rowley, 2008). Moreover, business growth statistics can be measured very easily. On the other hand, this method has limitations. One is the consumers are denied to feel, smell, taste or to try on the tangible goods before marketing or purchasing. For the method to be effective, customers and clients must be handy with the use of ‘Email Marketing Efficiently’ (Carter, 2011).            In addition to the company website, the company also has implemented email marketing method. This is whereby, the company captures the emails addresses of their website visitors when they subscribe to the website. In return, they use send emails to the customers with the desired messages about a product or a service. This can be done from the official company website or from the affiliate’s websites. The benefits of this method include low cost of conducting and running the marketing campaign, it’s also easy to create and also track. Moreover, it can be used to cover a large geographical area within a short period of time (Carter, 2012).            However, on the other hand the marketing method is incurred by shortcomings. One is that the method needs engagement as it calls for constant tweaking so as to keep the subscribers engaged. Spam is another demerit of the method. People’s inboxes are filled with emails and in order to cut down the amount of unwanted emails, servers have filters to lessen the number of spam emails to the customers and in return the information may fail to reach to the intended people in time (Friedlein, 2014). Digital marketing channels            In the ever growing digital marketing world, there are numerous and continues channels that can be deployed in digital marketing. The channel (s) used by any given business depends or varies from one business to the other as the business the most effective method depending on the target or objectives of the marketing campaign. Choosing the right channels to use for what purposes in the ABC, critical elements of business strategy is vital in choosing the most effective channels (Hendrix, 2014). Get it right and you can reap the rewards of reaching and retaining your customers. In the process of choosing marketing channels there are three keys to a successful digital marketing. (I). the channel should be able to manage complex customer relations with the company, products and services offered across a variety of other channels both digital and traditional. (II) The channel should respond and at the same time initiate dynamic customer relations. (III) Finally, the cha nnel should extract value from big data to make better decisions faster (Winterberg, 2013). As a marketing consultant the best digital channels that can be deployed by Pepsi Company include: Social Media Marketing            Social media marketing  refers to the practice of gaining  website traffic  or awareness through social media sites. It is a form of Internet marketing which utilizes  networking websites as a marketing tool. The main objective of this method is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. The social media phenomenon is gaining steam in recent times as the young and digital generations are frequently relying on for information (Farrar, 2010). One advantage of deploying social media is the fact that it’s free to use for the customers and the company so able to get the feedback from the customer instantly. Social media is the various activities which integrate technology, social interaction, and construction of pictures, words, videos and audio. This marketing channel creates connectedness between the company and the customer, maintains openness and promotes par ticipation of the customers in company activities. However, this digital marketing method requires the company to keep updating the social media accounts. This process takes time and effort. In addition, a person with knowledge about the company and its products should be deployed to manage the accounts (Ryan & Jones, 2012). Affiliate Digital Marketing            Another digital channel that would be of great help to ABC is through affiliate digital marketing. This is whereby a website owner places adverts on behalf of ABC (online merchant). The benefits from this affiliate marketing are through three ways. These are: pay per click policy. Pay per sale and pay per lead. Advantages of using this digital marketing channel are that, the merchant company only incurs a cost when the agreed action occurs. In addition, the company would get mass coverage at no additional cost and lastly, the more websites the ABC Company would be affiliated wit, the more exposure of its products and services it gets. Despite the scams and schemes in the trade, affiliate marketing is still one of the best ways to generate income on the Internet. It is especially beneficial for those wanting to earn without having to spend too much time and effort monitoring sales or client response (Bird, 2007).            For the success of the new digital campaign the information provided is vital for the customers and the company at large. The kind of information sent through the channels in marketing should relevant o the company, the product and the customer. One of the vital information exchanged through the marketing channels is the different types of products offered or produced by the company. This helps to identify a company in terms of goods or services produced. In addition, the geographical location of the business is also provided. This helps the customers to know the nearest location to find the company or their products. In other words, the channels provide information about the company and its business aspects. Moreover, the information passed or sent through the marketing methods includes promotions, payments methods and delivery of goods and services as well as all the information deemed vital to help the company increase the amount of sales or revenue gained (Bird , 2007).            In order for the digital marketing to be successful, there are numerous factors that must be met or observed by the new digital campaign, for the company. Objective attainability, this is the fact that, the new marketing campaign and the channels deployed should be applicable in achieving the company objectives and missions. Secondly, the new digital campaign should be dynamic and consumer engaging. Other key success factors include the engaging aspects of the marketing channels. The new designed marketing channels are customer engaging as it helps in determining the performance of the company through the number of positive responses from the customers. Finally, market information is sent through the channels (Bird, 2007). Conclusion            Over the recent times, there has been a dramatic increase in the intensity with which people business entities and companies use digital devices and platforms. Market analyst believes that worldwide mobile transaction volumes and value will see an average 42% yearly increase between 2011 and 2016. As customers shift online, it will become essential that businesses adopt the clear-cut rules of online and mobile targeting, personalization, engagement, conversion, and retention (Bird, 2007). Digital marketing represents about 25% of all marketing spending today. By 2020, it is believed that, it will dictate 50% of all marketing budgets. Businesses that prepare for and hone their digital marketing abilities now will begin to see instantaneous benefits and are likely to stay ahead of the curve. Interactive media will modernize business. It allows consumer companies to deliver real-time and personalized services and content with highly engaging immersive experiences (Bir d, 2007). References Ryan, D., & Jones, C. (2012).  Understanding digital marketing: Marketing strategies for engaging the digital generation. Philadelphia, PA: Kogan Page. Wind, Y., & Mahajan, V. (2001).  Digital marketing global strategies from the world’s leading experts. New York, J. Wiley. http://public.eblib.com/EBLPublic/PublicView.do?ptiID=117489. Bird, D. (2007).  Commonsense direct & digital marketing. London [u.a.], Kogan Page. Fenwick, I., & Wertime, K. (2013).  Digimarketing the essential guide to new media and digital marketing. Hoboken, N.J., Wiley. http://rbdigital.oneclickdigital.com. Ryan, D., & Jones, C. (2011).  The best digital marketing campaigns in the world: Mastering the art of customer engagement. London: Kogan Page. Hemann, C. (2013).  Digital marketing analytics: Making sense of consumer data in a digital world. by Chuck Hemann, Ken Burbary. Indianapolis, Indiana: Que. Rowan, W. (2001).  Digital marketing: Using the new technologies to get closer to your customers. London: Kogan Page. Carter, B. (2011).  Digital marketing for dummies. Chichester: John Wiley & Sons. Jà ¤rvinen, J., Tollinen, A., Karjaluoto, H., & Jayawardhena, C. (2012). Digital And Social Media Marketing Usage In B2b Industrial Section.  Marketing Management Journal,  22(2), 102-117.Rowley, J. (2008). Understanding digital content marketing.  Journal Of Marketing Management,  24(5/6), 517-540. Ryan, D., & Jones, C. (2009).  Understanding Digital Marketing : Marketing Strategies for Engaging the Digital Generation. London: Kogan Page. Carter, E., & Parameswaran, R. (2012). THE DIGITAL MARKET-SPHERE (DMS): MODELING VIRTUAL TRANSACTONS AND TRANSVECTONS.  Marketing Management Journal,  22(1), 122-158.Friedlein, A. (2014). The many ‘deaths’ of digital marketing.  Marketing Week (01419285), 5.Hendrix, P. E. (2014). How Digital Technologies Are Enabling Consumers and Transforming the Practice of Marketing.  Journal Of Marketing Theory & Practice,  22(2), 149-150. doi:10.2753/MTP1069-6679220209 Winterberg, B. (2013). Tools for Digital Age Marketing.  Journal Of Financial Planning,  26(1), 32-33. Farrar, M. (2010). Understanding Digital Marketing.  Manager: British Journal Of Administrative Management, (71), 12-14. Source document

The Benefits of Marijuana Use for Medical Purposes

It is normal for people to feel that rules are meant to forbid. When one goes out for a short drive for instance, he or she would encounter a lot of rules to observe – speed-limits, stop-lights, pedestrian lanes, no right or left turn signals, among many others.But it is also not wrong to think that rules, while they forbid certain things to be done, are actually meant to regulate. This means that laws exists not really to stop people from doing what they so desire. Instead, they are there to regulate so that the people can live in a decent and harmonious society.Currently, the use of marijuana is forbidden by a lot of world governments, the United States included. And it is normally accepted that such prohibition stems from the desire to implement peace and order in the society. We all know for a fact that marijuana is a type of drug that, when smoked, can elicit certain psychological and physical effects.People who smoke marijuana experience a feeling of being high – i.e., they feel a sensation characterized by being relaxed or pacified, or being a dreamy or semi-conscious state. Marijuana can make a person lose control as well. This is why, many authorities have forbidden its cultivation and possession, because its use can make a person do certain things he or she do not want to.Be that as it may, I still would like to argue that authorities must start looking at the possibility of legitimizing the use of marijuana for medical purposes.The use of marijuana, as mentioned, can bring about certain psychological effects. And many authorities fear that, if left unchecked, its widespread use can lead people to commit heinous crimes such as gang-wars, robbery, rape and even homicide. But in their desire to regulate the use of marijuana, in view of the noble purpose of maintaining peace and quiet within the society, many authorities have also undermined the benefits which can be gained from its use.Specifically, these governments are overlooking the fa ct that marijuana can help doctors, and all those attending to the medical needs of the patients, administer helpful ways to effectively address pain management.The hospital is a place where sick persons are treated. Most often than not, these treatments come with a very high price – i.e., these persons have to deal with the pain that comes with having to be treated with their illnesses.In a manner of speaking, doctors and medical practitioners are tasked not only with the duty to cure their patients’ sickness, but also to make sure that patients can tolerate the cure which would be given to them. There are certain cures – for instance, surgeries – which are accompanied with intolerable pain. This is why, pain management is an essential part of medical practice.In view of such need, I have reasons to think that governments can start looking into the possibility of allowing the legitimate use of marijuana, if only doctors and nurses can be helped in addres sing pain management issues. Since marijuana can make a people less conscious of their bodily sensation, a dose of which can help patients deal with the pain of certain medical cures.This is especially true after surgeries. When a patient undergoes surgery, the aftermath can be very stressful. He or she needs to put up with the grimacing pain that comes with the medical procedure. And there are even times when, because of the intense pain, patients get to be traumatized because of the intense pain that comes with their operation.The use of anesthesia to address this pain issues is a common practice in the medical field. But because any high dosage giving out of anesthesia can seriously affect bodily functions, many doctors opt to use it quite sparingly. They would rather have the patients bear their post-procedure pain, than give them medicines which can seriously impede their normal physiological functions.

Finance management for business Assignment Example | Topics and Well Written Essays - 2000 words

Finance management for business - Assignment Example All financial activities, starting from the capital investment decision making to the investment banking, come under the category of corporate finance (Ehrhardt, 2013). Among all these domains, one of the most important departments of corporate finance is related to the capital investment decisions. It deals with various factors such as, whether a proposed investment should be carried out or not, the proportion of equity and debt investment involved in the investment pattern, whether the shareholders should be provided dividends on the investment made and various other decision making purposes (Megginson and Smart, 2008). The short term issues handled in this domain includes the management of current liabilities and current assets, investments, inventory control and other short term financial factors. The long-term issues deal with new capital investments and capital purchases. Investment analysis is one of the important parts in corporate finance. The role played by a corporate fina ncier is to evaluate the financial needs of an organisation for raising the capital best suitable for the required needs. b) Difference between corporate finance and corporate funding requirements Corporate funding requirements are the necessities for which funding is required by a corporation. On the other hand, corporate finance is the department which deals with the financing of such requirements. Corporate finance deals with the requirements and management of such funding (Gallagher and Andrew, 1968). As already stated above, the function of the corporate financier is to evaluate the financial needs of the organisation that is required for raising the most appropriate capital funding pattern to finance such needs. c) Debt and Equity Financing The debt and equity financing strategies are two entirely different types of financing strategies. The debt financing indicates that the owner of the business has borrowed more money from the external sources for financing the operational a ctivities. On the other hand, equity financing implies the funding by the business owner from the internal sources by means of issuing equity shares

Anton Pavlovich Chekhov Research Paper Example | Topics and Well Written Essays - 1250 words

Anton Pavlovich Chekhov - Research Paper Example Born in a provincial and remote city on the shores of the Sea of Azov, Chekhov experienced philistine poverty under the supervision of a suppressed mother and tyrant and religious zealot father who was a grocer and son of a serf.Chekhov’s grandfather bought freedom for himself and his three sons in 1841 and taught himself reading and writing. Chekhov’s early life is shadowed by his father’s suppression and strict behavior. Frenzied father forced his sons to sing in evening church choirs. He not only tormented Chekhov and his brothers with late-night rehearsals but also asked them to play their roles as â€Å"master’s eyes and ears† in his shop. Antonsha was soon discovered to be more reliable than his brothers; therefore, father relied on him frequently. However, this compulsion proved to be productive for Chekhov and the world in the form of stories like; â€Å"The Sacred Night,† â€Å"The Sacred Mountains,† â€Å"The Student,† â€Å"Perhaps,† â€Å"and The Archbishop.†Chekhov would have never aware of the religious services and people with simple souls without these exercises. (Bunin 4). Chekhov's Education and Profession Chekhov attended a Greek school in Taganrog (1867-68 and then Taganrog grammar school (1868-79).Hid father’s bankruptcy forced the family to migrate to Moscow. Tutoring made Chekhov independent enough to support himself and spend some time alone in his hometown. In 1879, Chekhov got enrolled in Moscow University Medical School. He supported himself and his family by publishing hundreds of comic stories. Subjects of Chekhov’s stories were nonsensical social situations, marital issues, absurd encounters between husbands, wives, lovers, and mistresses, and whimsical young women. Though Chekhov had much knowledge of these issues, he was shy even after his marriage (Liukkonen). Chekhov worked as a physician in most of his life as adult. He gave credit to his medic al profession for his power of observation and sense of direction in literary work (Loehlin viii).He often stated that, â€Å"Medicine is my lawful wife, and literature is my mistress† (qtd. in Loehlin viii). Writing and Achievements Nenunzhaya pobeda (1882) was Chekhov’s first novel, written in Hungarian context, this novel parodied famous Hungarian writer Mor Jokai’s novels. Jokai was also ridiculed for his ideological optimism during that time period. Chekhov established himself as a famous writer by 1886. The Shooting Party, Chekhov’s second full-length novel was translated into English in 1926.Its characters and atmosphere was also used by Agatha Christie’s mystery novel, The Murder of Roger Ackroyd in 1926(Liukkonen). Chekhov’s first story book was a success which transformed him into a full-time writer. His denial to join ranks of social critics annoyed liberal and radical intelligentsia. Their wrath appeared in the form of criticizin g Chekhov for dealing ad raising social and moral issues and avoiding answers. However, Chekhov won the support of

Analysis of a research study article Descriptive Vividness Paper

Analysis of a study article Descriptive Vividness - Research Paper Example Actually the objective of the researchers was to find methods on how to implement a successful conversation on the part of the General Practitioners to urge patients to quit smoking. Descriptive Vividness The obvious thing which strikes the reader after reading the research paper is it vividness in description. The article starts with an abstract with gives a brief synopsis of the background, the methods, the results and the conclusion of the survey. The authors then proceed to describe each of these points in detail. The Background of the paper narrates the previous records of such surveys in cigarette smoking, the purpose of this survey, the sample population selected for the research and in general the theories deduced from previous surveys on cigarette smoking. The paper gives a brief overview of the method used (QCA) for deducing the results and goes on to describe the participants of the survey. This section enumerates how the interviewees were chosen from among the population and how ethical and legal permission was obtained for the survey. The paper then describes the interview process which was conducted in the participants’ home by the General Practitioner. ... The paper follows up the results a vivid discussion on the empirical results. This contains the analytical portion of the paper. The research ends with the Concluding part which presents the practical results of the survey in a nutshell. The role of the spouses and close associates in the life of a smoker is found to be very significant and can influence him to stop smoking. Also General Practitioners can become successful in encouraging their smoking patients to quit smoking, if they cite case studies from previous history. Therefore, the paper describes at length the entire research process. Methodological Congruence Tromso is a city on Northern Norway which housed 61,000 residents in 2001. The population of Tromso, which was above the age of sixty, was surveyed and it was discovered that 82% of the men and 53% of the women had been daily smokers at one point of time. Out of this, 23% of both the men and women still used to smoke. Thus, a large number of the population had stopped smoking. When the researchers wanted to discover methods to encourage people to stop smoking, the population of Tromso proved to be very suitable. Thus, it can be inferred that the sample population selected for the survey interview had the characteristics of being a good sample population. (Medbo, Melbye & Rudebeck 2011 p2) The surveyors designed as Interview Guide which outlined the general guidelines of the Interview Process. It did not follow a very strict format; instead the guidelines of the process were semi-structured. There are both advantages we well as disadvantages of such a format. There are some people who are comfortable answering a lenient form of interview, which is not based on a strict question format. Such people offer their honest opinions

Sex trafficking Research Paper Example | Topics and Well Written Essays - 1250 words

Sex trafficking - Research Paper Example It involves traffickers detaining or transporting victims for commercial sexual exploitation as defined by Moser (222). To bring into perspective the prevalence and trends of this social vice in the 19th Century, this paper borrows from the novel Thousand Pieces of Gold by Ruthanne Lum McCunn who narrates the struggles of women to earn their dignity and respect in early America through the life story of a Chinese girl, Lalu Nathoy whose father referred to her as Thousand Pieces of Gold, just as the title of the novel. With the famine of 1871 in northern China, he sells off Lalu to a brothel and later to a slave merchant travelling to America. This was the turning point in the life of the young girl. This paper guides on this discussion on sex trafficking, giving leads on how victims get lured and evaluating possible solutions in the light of the findings. Socio-economic misgivings, particularly poverty and wrong perception of better lives in other countries propagate sex trafficking. In this early society, sex trafficking was widely spread across the board. Not even were children spared as Li, the sex trafficker in the novel, traffics children together with her other victims. This comes to light when she quarrels Lalu for not getting the fraudulent customs clearing procedures right, claiming that â€Å"Even children: some of them are only ten, eleven years old. Children† were much better than she was (Gold 95). The cultural beliefs treated women as objects meant for the pleasure of men, while men were exalted as the only gender that had the right to work for a living. This therefore meant that women could be used in whichever way men would find pleasurable to them. Comparably, Moser (226) cites the US Department of Health and Human Services documenting sex trafficking as the second largest and fastest criminal industry worldwide. Women and children still comprise the majority of victims at about 80%, with two million children estimated to be in the comme rcial sex trade. Borrowing statistics from the United Nations, the researcher further estimates the market value for this crime at over $32 billion. Before the year 2000, sex trafficking was not prosecuted as a crime in itself but under other crimes such as promotion of prostitution. This exhibits the society’s clinging onto ancient belief of men as the superior gender. Just as Gold observed that a woman was not to â€Å"work like a man† so as to look appealing for marriage in the early days, the society still does not appreciate a woman as a laborer (356). Having pointed out that sex trafficking still remains rampant in the modern society as was in the 19th Century, it would be critical to understand how the vulnerable groups find themselves as victims of this crime. Deception, as put by Walters and Davis (1) stands out as a leading approach in luring victims of sex trafficking. The novel tells of Li, the trafficker, who took advantage of the naive American dream that Lalu had to lure her into her trap. Using America as a destination for her victims